Your Monday report
writes itself.
Scheduled agents that deliver reports, digests, and alerts to Slack — automatically. The logic lives in plain-English files your team can read and update without us.
Is this your team?
If any of these land, the discovery call is worth 45 minutes.
- → Already paying for AI tools ad hoc — wants systematic, scheduled workflows instead
- → Has tried or considered Make, Zapier, or n8n — found it limiting or got burned by a consultant who left
- → Non-technical marketing team — no engineer on the marketing side
- → Wants to understand the logic, even if they can't always deploy changes themselves
- → Marketing team of 1–5 doing the work of 10, and the manual ops are the ceiling
"I wasn't a believer. I used AI occasionally — useful, nothing transformative. Then I lost a stable IT job and went looking for what was actually happening. Conferences, tools, real conversations. I worked through my skepticism the hard way. What I found wasn't hype: the way work gets valued had already shifted. I built AFTA from that place — not because someone sold me on it, but because I saw it myself. That's the clarity I want to give your team."
— Serhii, Founder
Five agents. One marketing team.
Five production-ready agents built for marketing teams that don't write code. Each one is scoped, deployed, and handed over within a single pilot.
Brand Monitoring on Autopilot
Brand mentions and competitor moves were caught late or missed — now a scheduled agent delivers a structured digest to Slack every morning.
Daily digest to Slack
Read case study
Competitive Audits Without the Manual Day
A full competitive audit used to take a day — now a scheduled agent pulls ad libraries, landing pages, and pricing, and delivers a structured brief weekly.
Weekly competitive brief
Read case study
Monday Report Without the Friday Grind
The weekly performance digest used to take 3–5 hours of manual pulling from GA4 and ad platforms — now it arrives in Slack before standup.
3–5 hrs/week saved
Read case study
The logic is
always readable.
Every workflow we build lives in plain-English markdown files — CLAUDE.md and skill files your team can open, read, and understand. Not a visual node graph. Not a Python script. A file that reads like a memo.
On any delivery path, your team can always read exactly what the agent is doing and why. When something needs to change, you tell us what — or edit the file directly if your path allows it.
# Brand Monitor Agent
## What to monitor
- Brand: ACME Corp, "acme marketing"
- Competitors: Rival Co, Beta Brand
- Keywords: "marketing automation", "AI workflows"
## Sources
- Web search (news + general)
- Google News RSS
## Schedule
- Runs: every weekday at 7:30am
## Where to post results
- Slack channel: #brand-monitoring
- Format: structured digest by category
- Flag: negative sentiment, competitor
pricing changes
## How to update this file
Edit the lists above. Changes apply
on the next scheduled run.See it in 60 seconds — a real skill file, edited live
Want to see what the skill file looks like for your specific workflows?
Book a free discovery callThree delivery paths
The right path depends on your setup — whether you have a Mac Mini, whether you need real-time event triggers, and how much independence you want post-handover. We qualify this in the first call.
Step 1 of 2
Does this need to run automatically on a schedule — or does your team start it when they need it?
Step 2 of 2
Do you have a Mac Mini or dedicated computer that stays on 24 hours a day?
Ownership vs. capability
Not sure which path fits? That's exactly what the discovery call is for. It's free.
See all six delivery options in detail
One pilot.
One workflow. One week.
We start small on purpose. One person, one workflow, proven before the team sees it. Then we expand.
Book a free discovery callDiscovery call (free)
Map your top 2–3 workflows. Qualify the delivery path that fits your setup — on-demand Cowork, scheduled local, or cloud. Scope the pilot in 45–60 minutes.
Pilot (1–2 weeks)
Build 1–2 workflows for your stack, your Slack, your data. Max 2 per pilot — scope discipline is how we ship, not a limitation.
Handover
Skills library (CLAUDE.md + skill files in plain English) + Loom walkthrough per workflow + 1–2 enablement sessions. Your team runs it from day one.
Retainer (optional / required)
Optional for local setups, required for cloud. One new workflow per cycle. Monthly optimization. Your team grows the library over time.
Transparent pricing
We scope the pilot in the first call — no surprises.
Cowork Setup
$800 – $2,000
On-demand skills for your team. Claude pre-configured for your stack and workflows.
- 5–10 skill files built for your stack
- One enablement session
- Loom walkthrough
- Your team extends it independently after handover
Code Pilot — Local
$2,000 – $4,000
Scheduled workflows on your Mac Mini. Runs automatically; your team stays in full control.
- 1–2 scheduled Claude Code workflows
- Outputs routed to Slack
- Skills library + Loom per workflow
- 1–2 enablement sessions
Retainer: Optional — $500–$2,000/month
Code Pilot — Cloud
$3,000 – $6,000
Scheduled or event-triggered workflows on Anthropic's infrastructure. Nothing at your end needs to stay on.
- 1–2 cloud-hosted Claude Code workflows
- Full infrastructure setup
- Skills library readable by any team member
- 1–2 enablement sessions
Retainer: Required — $500–$2,000/month
All your options, honestly
The right first step for most teams. Try it yourself — experiment, prompt, see what's possible. When you need workflows that run on a schedule, coordinate tools, or your whole team to rely on them, come back.
Zapier
The original — 7,000+ integrations, zero reasoning. Per-task billing pauses your Zaps when the cap hits. Built for 2011's version of automation. full comparison
Make
Powerful connectors, no agent reasoning. Per-operation billing adds up. Requires a builder — and when they leave, so does the logic. full comparison
n8n
Visual workflow builder — great for simple, deterministic tasks. Hits a ceiling when workflows need to read, reason, or adapt. Talent is easy to hire; logic is hard to hand over. full comparison
Jasper AI
Content generation only — no scheduling, monitoring, or multi-step workflows. Black-box logic: you can't see or change what it does. $39–$59/seat with nothing to hand over. full comparison
OpenClaw
Open-source, runs locally — full control for developers. Requires self-hosting, maintenance, and technical setup. Not built for marketing teams who don't write code. full comparison
A freelancer
Builds for you, leaves with the knowledge. Your team can't read what they built or change it when something shifts.
AFTA
Builds it, hands it over in plain English. Your team owns it — reads it, updates it, extends it. We stay involved only if you want us to.
Common questions
Discovery call is free (45–60 min). We qualify the right path in the first call.
Claude-first. Marketing-focused.
BA-led discovery before building. Structured handover after. We run the same agents for our own operation that we build for clients.
Serhii Sviridenko
CEO & Founder15 years in business analysis and data science — I've spent my career translating what businesses need into what systems actually do. That's the same muscle that makes agent setup work: understanding a workflow precisely enough to write it down, then handing it over in a form a non-technical team can own. I'm the bridge between what you're trying to achieve and what gets built.
Oleksii Potapenko
VP of Data ScienceFormer Lead Data Scientist building ML systems for FMCG and retail — demand forecasting, production pipelines, real-time operational signals. At AFTA I own the data layer: making sure everything the agent reads (GA4, ad platforms, GSC, HubSpot, Notion) is clean and audit-ready before it builds a narrative. A Monday digest is only useful if the numbers behind it are right.
Valerii Skyba
VP of StrategyEngineering background and a decade running his own business. At AFTA he brings the operator's perspective: what it actually costs a small team to do things manually, where the ceiling is, and what a real handover looks like from the client's side. He thinks like the people we build for.
Not hypothetical. Already running.
The agents we build for clients are the same ones we run for our own operation. Brand monitoring, performance reporting, lead routing — all five workflows run on our stack.
Anthropic's own growth marketer ran the entire performance marketing operation solo for 10 months using Claude Code. Ad creation: 30 min → 30 seconds.
Brand monitor, competitor intel, performance digest, project tracking, lead routing — all running, all delivering to Slack on a schedule.
Non-technical marketers running scheduled Claude agents. Plain-English skill files. Everything readable, nothing hidden.
· Everything we build runs on Claude, Anthropic's AI platform
Claude.ai
The web interface. Free to start — no install, no credit card. Your team runs skill files from here via slash commands.
Claude Code
Anthropic's automation runtime. Runs scheduled and event-triggered workflows — on a Mac Mini or on Anthropic's cloud servers.
Cowork
Claude's team workspace. Your team runs pre-built skill files from here — no code, no prompts to write from scratch.
Tell us about
your workflow.
Book a free 45–60 minute discovery call. We'll map your top workflows, tell you which delivery path fits, and scope a pilot — no commitment required.